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![It's one thing to build something , it's another to build something that people want . This principle, and the ones that follow in this post, applied at 0 users and are still relevant today at ~50K developers in our community. In fact, we have had…]()
Oct 20, 2022 by James Hawkins
![As an all-remote team, we know how important getting together in person is (we’ve written about this before ). Our product analytics team (plus Luke, Annika, Cory, and Lottie) recently got back from an offsite in Rome – see also how we plan a…]()
Oct 6, 2022 by Ian Vanagas
![Today I’d like to rant talk about how non-engineering people at startups – especially execs – treat engineers like a fundamentally different type of human being. A whole new species, with a different set of personal motivations, goals, frustrations…]()
Sep 12, 2022 by Charles Cook
![There really hasn't been a single situation where transparency hasn't been to our company's advantage. Most companies seem to share when necessary but not by default. I hope this post changes that because, as a startup, you've done something wrong if…]()
Aug 31, 2022 by James Hawkins
![As a company born at the beginning of the pandemic, PostHog has been fully-remote from its inception. Our team is 30+ people distributed across 10 countries; we have no central office, but we still value getting together in person. We give…]()
Aug 17, 2022 by Grace McKenzie
![Our CEO and co-founder, James Hawkins, recently joined Y Combinator to talk about the first five hires PostHog ever made, how we made them, and why. This is the story behind each hire, and the lessons we learned along the way. 1. Marius Andra James…]()
Aug 16, 2022 by Andy Vandervell
![Y Combinator (YC) is seen as the world's best, and most prolific, three-month accelerator program. Upwards of 7,000 founders have taken part. Yet, no one really talks about what happens afterwards. PostHog did Y Combinator's Winter 2020 batch. We…]()
May 18, 2022 by James Hawkins
![Ok, so you’ve read Zero to One and The Hard Thing About Hard Things , but what are all the boring admin things that are actually going to drain 40% of your time which no one has told you about? More importantly, what is the ops stack you can use…]()
May 4, 2022 by Charles Cook
![The famous line from Marc Andreesen that “software is eating the world” has become part and parcel of modern technology’s canon and it continues to act as a rallying cry for the industry as a whole. But there is another phenomenon riding on those…]()
Jan 28, 2022 by Avi Press
![Disclaimer: This is intended as a short, tactical guide to getting your trademarks sorted out for the first time, on a minimal budget. This is not legal advice and we are not lawyers - this is just what has worked for us. Don't bother securing…]()
Dec 1, 2021 by Charles Cook
![We recently completed an entire rebrand of our website. From start to finish, it took less than a month. This sounds like an incredible feat of discipline - and in a way, it was. But the path to success wasn't linear; it took us more than six months…]()
Sep 28, 2021 by Cory Watilo
![One huge mistake some startups make is using titles to establish and reinforce hierarchy. This is dangerous for two reasons: Iteration and speed largely determine the growth trajectory of most product-led startups. Because of this, it's important to…]()
Sep 14, 2021 by Mo Shehu
![We’ve talked before about product-minded engineers at PostHog. We don’t have PMs dictating a roadmap or solutions - it all comes from engineering. A PostHog engineer has complete autonomy to decide the 'what' (prioritization) and the 'how…]()
Aug 26, 2021 by Paolo D'Amico
![Why you need content Developers are a selective bunch when it comes to what type of content they consume, and clickbait-y “Ultimate Guide To X” posts won’t fly with them. Your content needs to be detailed, thoughtful, and relevant to their problems…]()
Aug 6, 2021 by Mo Shehu
![One of PostHog’s core values is that everybody codes. That doesn’t mean everyone needs previous experience as a developer or engineer, but we encourage everyone to learn and practice the basics of shipping, no matter their role. When we’re hiring…]()
Jun 25, 2021 by Joe Martin
![Great engineers will either get autonomy at your company, or they'll get it somewhere else. Our engineers are encouraged to think about the what and why of what they're building - not just the how . At PostHog, new people are usually surprised…]()
May 28, 2021 by Mo Shehu
![As a founder, one of the most surprisingly important skills I've realized I have is hitting the front page of Hacker News . Out of five posts that I hoped would get there, four did. Look mom, lots of traffic: I don't claim to be a well-established…]()
May 20, 2021 by James Hawkins
How we monetized our open source devtool
Apr 30, 2021 by Mo Shehu
![What could be worse than handing out 50% of your company's equity to a co-founder who doesn't understand the product as much as you do, and all they seem to bring is the ability to talk? Likewise, a sales-focused founder may be struggling to know…]()
Apr 28, 2021 by Mo Shehu
Should open source projects track you?
Sep 29, 2020
Building an all-remote company from scratch
Sep 1, 2020
Why you may not need a sales team
Aug 18, 2020